Business International

Coca-Cola loses $4 Billion after Ronaldo removed bottles from table

Carbonated drink producers, Coca-Cola lost $4 billion hours after Portuguese superstar Cristiano Ronaldo Remove bottles of the product from a table during a press conference at the ongoing 2020 UEFA EURO Championship

On Monday before their match against Hungary, Ronaldo removed two bottles of the beverage from the table and instead raised a bottle of water and shouted “water”.

The gesture has reportedly caused Coca-Cola a loss of over $4 billion in revenue.

The Juventus man, while addressing the press ahead of Portugal’s Euro 2020 group-stage clash against Hungary, spotted the two bottles of carbonated drinks and immediately pushed them away from his vicinity

Ronaldo then picked out a bottle of water and said to the cameras: “Agua! (Water!)”.

Ronaldo has previously spoken out about his dislike of sugary soft drinks and said he hated his son consuming them.

Marca reports that the share price of Coca-Cola before and after Ronaldo’s action has led to billions of dollars in losses for the company.

The Spanish newspaper further claimed that the company went from being worth $242 billion to $238 billion – a “brutal 1.6% drop” for it on the stock market.

Cristiano Ronaldo scored twice as Portugal started their European Campaign on a bright note, beating Hungary 3-0 on Tuesday.

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